Users form an opinion about your website in about 50 milliseconds (0.05 seconds), which determines whether they stay or leave. According to Google, 46% of consumers decided whether or not to trust a website based on how appealing and aesthetically pleasing it was. This information demonstrates how important website design is to the success of businesses operating online.
- 15 Growing Web Designing Trends that Everyone Should Consider in 2023
- 1. Website Load Time and Page Speed
- 2. Animated Cursors
- 3. Augmented Reality Experience
- 4. Voice-Activated Interface
- 5. Micro Animations
- 6. Organic Shapes
- 7. Thumb-Friendly Navigation
- 8. Material Design
- 9. Bootstrap Design
- 10. Custom Illustrations
- 11. Data Visualization
- 12. Blending Photos with Graphical Elements
- 13. Interactive 3D Content & Visual Elements
- 14. Scrollytelling
- 15. Audio Elements
The website is the most important component of any online business. And that’s why it is crucial to build a website that allows visitors to easily understand the message and purpose of the brand.
And to create such a design, web design services providers must be familiar with current market trends. Because if they don’t then, their website, which appears modern today, may become obsolete tomorrow.
Here are the trends that every web design firm in India should be aware of in 2023.
15 Growing Web Designing Trends that Everyone Should Consider in 2023
Growing Web Design Trends that Everyone Should Consider
1. Website Load Time and Page Speed
Fast load times are among the most crucial web design requirements. For years, quick loading times have been crucial to UX and SEO. And they still rank highly for websites that want to increase their traffic and conversion rates.
As per studies, more than half of internet users expect a website to load quickly and within two seconds of clicking a link. If your website takes longer than three seconds to load, visitors will probably go to one of your competitors instead.
To avoid this, take assistance from a competent web design agency. The professionals from that agency will help you create a responsive web design with excellent UX and a fast loading speed.
2. Animated Cursors
Another enjoyable way to personalize your website’s user experience is to design how they interact with your web elements – including their cursor!
This 2023 web design trend is surprising users with its subtlety. Visitors can interact with various scrolling behaviors or on-click commands by altering the cursor’s appearance or implementing cursor-triggered animations.
3. Augmented Reality Experience
When it comes to interaction, augmented reality experiences are increasingly popular. All businesses that sell customized products should use this type of website.
Utilizing augmented reality components, the web designer can develop a platform that allows users to customize products as per their needs before making a purchase or requesting a quote.
This experience replaces the initial meeting with the seller which makes your users’ job easier and rise the selling rate.
4. Voice-Activated Interface
Our method of getting information is evolving. Today, we ask a question or make a demand rather than typing a query into Google. As a result, voice chatbots and virtual assistants are becoming more common. And web designers have to adapt to this trend.
Although most websites don’t have a voice-activated interface, this new development isn’t likely to fade away anytime soon. We can anticipate more websites incorporating voice search as a substitute for standard text search.
5. Micro Animations
Micro animations are brief animations, as you might have guessed from the name. However, in this instance, being small does not imply insignificance.
When it comes to assisting users as they navigate your website, micro animations are incredibly helpful. Additionally, they can give your website a playful touch.
6. Organic Shapes
In the year 2020, geometric shapes dominated website design, but in the year 2023, organic shapes will rule. Any shape without straight lines is considered to be organic or fluid. Think about the asymmetrical and winding shapes found in nature, such as hills and the edges of a lake or river.
With no need for sharp angles or lines, fluid shapes are a great way to divide sections of a website. They work well when used on the background web page.
7. Thumb-Friendly Navigation
Designing responsively is no longer sufficient. The goal of web design in 2023 will still be to create websites that are thumb-friendly.
What does “thumb-friendly” actually mean?
We’re referring to how we use our phones. When we hold a phone, our fingers are most likely wrapped around the back of it (or around a phone grip). Letting our thumb do all of the work.
Your site will be easier to use and have a tenfold increase in UX if the navigation bar, menu, and even the contact buttons are placed where your thumb can access them.
8. Material Design
In 2014, Google unveiled the design language known as “Material Design.” Typical web design appears uninteresting in front of it. Using color and shadows to simulate the textures of the physical world is the goal of material design.
The Gmail envelope’s shadows and the calendar’s shadows are two excellent examples of material design. It’s very subtle, but it makes a big difference in giving the icons a three-dimensional appearance. In 2023, we anticipate a significant increase in material design!
9. Bootstrap Design
Bootstrap is more than just a trendy front-end framework. It is a powerful tool for designers and developers to use when creating innovative, and mobile-first websites.
Not only that, but this amazing framework captures the attention of developers by speeding up the development process. Furthermore, websites and applications built with Bootstrap are responsive across multiple devices. And are also light, customizable, and consistent. It is undeniably a trendy tool that designers and developers must be familiar with.
10. Custom Illustrations
Custom graphics have taken the place of stock images. Illustrations aid in bringing your company’s brand to life. Custom illustrations are anticipated to take the lead while generic stock graphics fall by the wayside.
11. Data Visualization
It can be difficult to convey information in an interesting way. But the effort is worthwhile. Because using data visualization makes use of the fact that people are visual beings while still getting your point across.
Data visualization makes images from your data that pique the reader’s interest. And inspire them to discover more about your company. Graphs and infographics are some of the most widely used methods for illustrating data.
12. Blending Photos with Graphical Elements
You may have noticed overlapping graphics on some of the images in your social media feed. A standard image is given a creative and enjoyable touch by this blending technique.
Websites are also embracing this trend. Blending photography and graphics can help to reinforce your company’s branding. And also keeps your website visitors engaged with your content.
13. Interactive 3D Content & Visual Elements
Incorporating 3D elements that users can interact with has become more common thanks to developing web technology and web designers’ desire to stand out from the norm.
Implementing 3D elements isn’t the easiest task. Primarily because they overburden and slow down your website. However, 3D elements are still expected to be popular in 2023.
And they are especially suited to certain types of websites: design firms and architectural firms, for example, make excellent use of 3D elements.
Scrollytelling is also referred to as ‘narrative visualization.’ It entails presenting several moving visual components before revealing a chronologically-ordered story.
Users control the pace at which the site is navigated while being presented with an engaging and captivating message.
15. Audio Elements
Audio content is being used more frequently now. However, if you decide to use this element, you must pay close attention.
For starters, audio elements can slow down your website, which you never want. Second, take note of the audio track that is played when a user first enters a website. Especially if it begins automatically. If it is excessively loud or fast, the user will startle and find it annoying.
Choose soothing and relaxing audio content if it is appropriate for the type of project you are working on.
According to statistics, 94% of visitors form an opinion about a website based solely on its design. Therefore, everyone in the market gives it their all to create a fantastic website. And designers made this possible by utilizing the most recent web design trends to meet the objectives.
Although, there are countless web design trends, the ones mentioned above are some of the most popular and successful ones that are assisting businesses in evolving their websites. And if you need assistance putting these trends into practice, feel free to contact us.
As a leading web design company, Windzoon provides premium web design & development services at the most competitive rates. Our skilled web designers can design unique websites that are tailored to your company’s needs.
Visit us at windzoon.com to take advantage of our services or to request a quote.
Soham Trivedi is a co-founder of Windzoon Technologies and has been working as a business development manager for more than 10+ years. He is mastered in business management but his passion for writing has driven him toward the content writing field. Apart from being a business development manager, Soham Trivedi is a successful content writer and a technology lover and has been writing across various disciplines.